Friday, June 27, 2008

The Heart and Soul of Bridal

The preview of the 2BeBride line was held in at the historic Union Station Hotel right here is sunny NashVegas in conjunction with 2Be University. This is an annual gathering of all the salons that carry the line to connect and learn. In addition to a first look at the upcoming styles the salons are gathered to give input into any changes or additions that they feel their brides are seeking. I don’t know of any other line that is designed with this much input from the trenches. In a lot of ways, the gowns that ultimately make the cut and get into the line are a direct reflection of what you, the brides, are telling your bridal consultants that you want. How cool is that?

Another facet of this conference is education. Every year there are seminars and round tables on how to better serve you. Owners from around the country discus their triumphs and concerns in creating happy brides. High on the agenda this year was customer service. So much so that an expert was brought in to remind everyone that the whole reason brides shop at a salon is FOR the service.

Face it, you can buy a gown anywhere from the internet to that big box retailer; the reason you choose a full service bridal salon is because they make you feel special. They treat you like a queen and enhance this whole part of your planning experience. Really, isn’t finding your gown a huge and memorable part of your wedding planning? Or let me say, shouldn't it be? If you don’t remember that moment when you saw your reflection in that perfect gown in that giant mirror for the first time you are missing something special.

If your salon doesn’t make you feel special, go find a 2Be salon.

Of course it wasn’t all work. You can not get a group of women together with this much in common with out having a little fun. That's Terri's assistant Kelly pouring the brew. Damn, I want an assistant.

AddThis Social Bookmark Button
AddThis Feed Button Add to Technorati Favorites Subscribe to Wedding Dish by Email


Post a Comment

<< Home